"People can photograph anything from moss on the walls to shadows on the ground. If you can see beauty in these subjects, then you can create beauty for others to appreciate." --- LEE LIM

Thursday, September 4, 2008

My SG F1 PaSS!!

_MG_4335 - SG F1 Pass Box Design

"WoW!!"... that's my first impression after i opened the envelope and starring at the little black box...


2008 Formula 1 Singtel Singapore Grand Prix... neatly printed on the little black box. In white, all the race details are tastefully scattered around an outline of the race track... on top of a F1 car graphic. Nice.

_MG_4330 - SG F1 Pass Box Design

_MG_4334 - SG F1 Pass Box Design

The box is fully sealed and you need to tear away at the back of the box at the perforated tab (like a breakfast cornflake box). Lying there neatly awaiting is the Sunday Walk-about F1 Pass... color printed, credit-card sized, with a red lanyard and a hologram security label. Neat.

_MG_4339 - SG F1 Pass & Box

_MG_4358 - SG F1 Hologram On Pass

When i click "confirm" to purchase the inaugural F1 night race here at home in Singapore many weeks ago, i thought i was gonna get a paper ticket stub mailed to me.

So this little package came as a great surprise... maybe just to me but i really appreciates the design work put in to create such a nice & neat pass - worth a collectable status! It cancels out the frustration & dismayal that many fans (both local & international) faced during the initial online ticket sale where the sale system hang due to heavy traffic.

Great job done by the team behind our inaugural F1 race and kudos for bringing such a prestigious event to Singapore!


Shooting Notes & Details:
Camera Body: Canon 40D
Lens: EF 100mm f/2.8 USM Macro with Hood
Mode: Manual - Av @ 11, Tv @ 125/250
ISO: 100
Focusing: Manual
Tripod: Manfrotto 190XPROB
Ball-Head: Slik 800 Quick Release
Flash: Alien Bees B800
Soft Box: HighSun
Light Meter: Sekonic Flashmate L308BII

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